Iloilo MICE campaign kicks off

first_imgEvents with 300 to 999 delegates willbe catered to an airport reception with cultural performers and welcome bannerson arrival date for bulk arrivals of the delegates at Iloilo InternationalAirport, welcome leis to VIPs and speakers, special MICE accommodation andgroup tours land transport rates from Iloilo MICE Alliance members, specialdiscounts for delegates from major malls and department stores, incentivediscount from participating restaurants and convention discount for airfare. Accreditation will ensure that onlyquality services are offered to clients, she said. ILOILO City – With the tagline “Meetyou in Iloilo”, the Department of Tourism (DOT) is launching today the IloiloCity MICE (meetings, incentive travels, conferences/conventions,exhibitions/events) campaign. Gracing today’s launching are, amongothers, Sen. Franklin Drilon, DOT secretary Bernadette Romulo-Puyat, DOTundersecretary Arturo Boncato Jr. and DOT assistant secretary Maria Rica Bueno. The launching this morning will be atthe Iloilo Convention Center at the Iloilo Business Park in Mandurriaodistrict, in cooperation with the Tourism Promotions Board and MICE Alliance. In line with the promotion of Iloiloas MICE destination, Catabtas called on tourism enterprises to seekaccreditation with DOT. On the other hand, the Iloilo MICEAlliance came up with attractive incentives for convention delegates. Events with 1,000 to 1,999 delegateshave additional incentive of DOT information desk set-up at the venue andprovision of promotional materials/brochures during the event. Iloilo has both domestic and directinternational flights to other major hubs in the country and abroad, thusmaking it an excellent MICE destination, Drilon said recently. DOT Western Visayas director Helen Catalbassaid the campaign aims to position Iloilo as a preferred MICE destination. The targets of the campaign are topassociations and corporations in the Philippines, travel managers and eventorganizers. The long-term goal is to boost thelocal economy and increase tourist arrivals, she said. “Iloilo City as MICE destination willnot only benefit the city but also neighboring provinces,” said Catalbas. For 2,000 and above delegates, thereis an added benefit of discounted rental fee of function rooms in any IloiloMICE Alliance member. Also supporting the Iloilo City MICECampaign is the Tourism Infrastructure and Enterprise Zone Authority./PNlast_img

Leave a Reply

Your email address will not be published. Required fields are marked *