I’m starting a new feature in 2009 – website(s) of the week. This week’s have nothing to do with marketing – they have to do with urination and travel! Because I want to make your life easier not just as a marketer but also as a fellow human being. In the future, I promise to sometimes feature content relevant to marketing.This week’s winners:Check out MizPee to find the nearest clean toilet to where you are now. Ratings available – measured by little toilet paper roll icons. (I read about this in today’s Wall Street Journal.) I’ve always been too intimidated to rate anything at Zagat’s but this I could do.Check out TripIt for your next journey. When you get all your confirmations from airlines, hotels, etc., just hit forward to their email address and they assemble a nifty little itinerary for you! They’ll even tell you the weather! I learned about it from TechCrunch, natch.
Network for Good welcomes submissions of bylined contributions from guest authors. If you are interested in joining our more than 100 contributors on a one-time or regular basis, here are some guidelines:Articles should be original material that hasn’t been published previously. Include your byline, a brief bio (no more than 25 words) and links to other writing or presentation samples (if available). We do not publish author photos.Articles should offer readers clear tips, ideas advice or take-aways about online fundraising and/or marketing. Bullet points are good. Short and pithy is good.Submissions may be edited for style, clarity or length.Copyright is retained by the writer. although we prefer work that is licensed under a Creative Commons license. With a Creative Commons license, you keep your copyright but allow people to copy and distribute your work provided they give you credit — and only on the conditions you specify.We do not pay guest contributors for articles.Due to the volume of submissions we receive, we regret that we are unable to publish all works submitted.If interested in pitching an article idea, please contact us at [email protected]
The Washington Post had an article yesterday (registration may be required to read it) that made the same mistake nonprofit marketing folks often make when judging the relative value of Facebook: it simply looked at Facebook as a place you post a cause and expect the dollars to roll in. If it doesn’t do that, the Post concludes, it doesn’t work.I’ve heard fundraisers say the same thing.But there is more to the story.Be sure to read the excellent comments here and more important, read Allison Fine’s response on her blog.Bottom line: the value of Facebook is not to be calculated by dollar per donor. Allison notes:Let’s reframe: what if Causes was judged by the number of people who know about a cause who didn’t know about it before; the number of people who increase their involvement with that cause by sharing information with friends about it, organizing an event, blogging and tweeting about it, and so on; the number of people who have self-organized an event for the cause. I’m sure there are other meausres, but you get the point, what measures we use to define success will utlimately define us and while dollars in might be easy to measure it’s not alwasy the best one to use… Causes isn’t just about raising money, it’s also about raising friends and awareness, and in the long run turning loose social ties into stronger ones for a cause may be more important than one-time donations of $10 and $20 dollars right now. Our rush to judge this application effective or ineffective over a very short time period with a primary user base of very young people is off base.Facebook is one tool for interacting and engaging with a community — not a fundraising silver bullet.UPDATE: Be sure to read Beth Kanter’s post on this as well.
The podcast I did with Lucy Bernholz is now online at the Columbus Foundation website. You can check it out here.
ShareEmailPrint To learn more, read: Posted on February 28, 2011June 20, 2017Click to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to email this to a friend (Opens in new window)Click to print (Opens in new window)The Young Champions of Maternal Health have continued to contribute blogs on their progress implementing projects with Ashoka Fellows around the world. This month, the Young Champions share their insights into topics as diverse as striving toward sustainability and the continual pursuit of resources to continue innovating, the challenge (and excitement!) of implementing new maternal health programs in new geographic areas, some of the Young Champions’ goals for the new year and the remainder of their placements, and the importance of being part of the Young Champion community. All this and much more – including some exciting developments in more than one of our Young Champions’ own ideas, projects, and organizations! You can click through to their individual blog posts below. They will continue to blog about their experiences every month, and you can learn more about Ashoka, the Maternal Health Task Force at EngenderHealth, the individual Young Champions, and the program here. Enjoy!“Building on Uncertain Ground” by Anna Dion“Butterflies” by Carolina Damásio“Hello Mzungu, Bye Bye Mzungu” by Faatimaa Ahmadi“The Next Chapter” by Faisal Siraj“An Old Man, a Young Boy, Cricket and… Maternal Health” by Hellen Kotlolo“What is a Mother Worth?” by Julianne Parker“World of Contrasts” by María Laura Casalegno“New Year, New Beginning and New Challenges” by Martha Fikre Adenew“Waiting to Take Off” by Onikepe Oluwadamilola Owolabi“Only in Africa” by Peris Wakesho“Try and Fail, but Don’t Fail to Try” by Sara Al-Lamki“Trying to Keep My Feet on the Ground” by Seth Cochran“Snow… AYZH… EG… UI… More Snow…” by Zubaida BaiShare this:
Posted on March 23, 2011June 20, 2017By: Emily Puckart, Senior Program Assistant, MHTFClick to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to email this to a friend (Opens in new window)Click to print (Opens in new window)Presenters at the recent Woodrow Wilson International Center Policy Dialogue highlighted a number of viewpoints and experiences in the nonprofit and private sector working to address a variety of health challenges. The presentations and discussions among attendees lead me to the question: How can we best leverage private partnerships to the benefit of women and children facing undernutrition? Unfortunately, while the answer to this question remains difficult to discern, there are emerging case studies which demonstrate how nonprofits can successfully partner with private companies to address some health problems.As I highlighted during a previous blog post, addressing undernutrition in women and children is most successful through a multi-sector approach. Since the underlying causes of undernutrition are varied, the remedies to address the problem must also cross programmatic sectors.One more potential partner in a multi-sector approach to undernutrition may be the private sector. Nonprofits can potentially leverage the research and development capacity of private companies, as well as their expertise in profit driven markets when working to address health problems faced by women and children.Laura McLaughlin, an environmental engineer at Cascade Designs, Inc. discussed the important lessons they have gleaned through their work with PATH on the Smart Electroclorinator. She highlighted the fact that private companies need to design products specifically for the end user in order to successfully sell their product. Products designed and produced by private companies to address health problems faced by women and children should also include them in their design process. Nonprofit organizations, which already work closely with end users in the field, can be unique partners in ensuring the needs of women are addressed by private companies. In this type of partnership, private companies can carefully tailor a product to a specific market, while women and children benefit from a product designed specifically for their needs.Including the private sector is not without challenges. Hugh Chang, the Director of Special Initiatives at PATH noted that private companies do need to make reasonable profits. Certainly this must change the relationship with non-profits, who if they have committed themselves to working with the private sector, must also learn to concern themselves with business models and profit margins if the partnership is to be successful. The drive for profits must also influence the relationship between women and private companies, since women and children become not only a focus of a health intervention, but also a source of profits.Despite the challenges in working with private partnerships, if these partnerships are sustained in the long-term, private partnerships could potentially have valuable expertise to offer women and children throughout the world, and the private sector may become a valuable partner in working to end undernutrition.Share this: ShareEmailPrint To learn more, read:
ShareEmailPrint To learn more, read: Posted on September 15, 2011November 13, 2014Click to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to email this to a friend (Opens in new window)Click to print (Opens in new window)The Young Champions of Maternal Health were selected via an Ashoka Changemakers competition. Ashoka is teaming up with Boehringer Ingelheim for another competition that seeks innovation solutions to promote individual and community health. The deadline for submissions is next week.The Welcome Letter explains the various types of innovations that are eligible for the $10,000 prize:Eligible initiatives may target a wide variety of populations throughout the world and include (but are not limited to) those that:Increase access to quality health services and treatment: Innovations may incorporate strategies such as addressing cultural and financial barriers, lack of transportation, decentralized medical resources, and gaps in education and knowledge. Solutions may include initiatives for disease prevention and diagnosis, developing healthy lifestyles, or advocacy and awareness programs relevant to any life stage.Empower individuals, families, and communities to address local health issues: Innovations may engage and inform individuals, families, and communities, and allow them to directly participate in the management of their own health. These span a range of solutions from communal patient care initiatives to programs that nurture a culture of health within communities.Target vulnerable and underserved populations: Entries may include those that address conflict and/or post-crisis environments, poverty and development as related to health, mental health, or rural health.The potential to accelerate progress in the field of health is enormous. Help individuals, families, and communities achieve good health by submitting or nominating a solution today.For more information on the competition and to learn how to submit an idea, visit the Changemakers site.Share this:
ShareEmailPrint To learn more, read: Posted on November 3, 2011November 13, 2014Click to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to email this to a friend (Opens in new window)Click to print (Opens in new window)Women Deliver has been running a series of blog posts addressing the expiration of the Millennium Development Goals in 2015. A number of experts have offered thoughts on a global framework for health after the MDGs. Now is your chance to add to the discussion as Women Deliver is hosting an online discussion starting next week to address reproductive and maternal health:With the deadlines for the Millennium Development Goals and the International Conference on Population and Development’s Program of Action fast approaching, Women Deliver is calling on the entire reproductive and maternal health community—from policymakers to health workers to advocates—to participate in an online discussion to shape the future of our field. Join this critical global conversation at www.knowledge-gateway.org/womendeliver and weigh in on where we are, where we need to be, and how we need to get there.This means taking stock of lessons learned, challenges ahead, and tackling the critical question: What will—and what must—happen to the MDGs and ICPD after 2015? Through a series of weekly, e-mail-based discussions, you will have the chance to share your thoughts, experience, and views on specific questions, like the effectiveness of global versus regional MDG targets, the role of civil society in shaping development goals, and the appropriate maternal and reproductive health indicator of tomorrow.The forum will be open from November 7th to November 23rd so be sure to make your voice heard!Share this:
Posted on May 2, 2012Click to share on Facebook (Opens in new window)Click to share on Twitter (Opens in new window)Click to share on LinkedIn (Opens in new window)Click to share on Reddit (Opens in new window)Click to email this to a friend (Opens in new window)Click to print (Opens in new window)A report released today, Born Too Soon: The Global Action Report on Preterm Birth, features the first-ever estimates of preterm birth rates by country. The report, coordinated by the March of Dimes, the Partnership for Maternal, Newborn & Child Health, Save the Children and the World Health Organization, shows that preterm birth is now the leading cause of newborn death around the world. The report makes the case for why preterm birth matters–and how important it is that the global health community pay more focused attention to the issue.Urgent action is needed to address the estimated 15 million babies born too soon, especially as preterm birth rates are increasing each year. This is essential in order to progress on the Millennium Development Goal (MDG) for child survival by 2015 and beyond, since 40% of under-five deaths are in newborns, and it will also give added value to maternal health (MDG 5) investments. For babies who survive, there is an increased risk of disability, which exacts a heavy load on families and health systems… Join the Twitter chat on preterm birth tomorrow, Thursday, May 3rd from 9 am to 4pm EDT. The chat will be led by the Partnership for Maternal, Newborn & Child Health (PMNCH), Save the Children, the United Nations Foundation (UNF), March of Dimes, the Global Alliance to Prevent Prematurity and Stillbirth (GAPPS) and the Healthy Newborn Network (HNN)– and will bring together experts, professionals, advocates, and parents in a conversation around preterm birth. Hashtag: #BornTooSoonShare this: Learn more about care before and between pregnancies, care during pregnancy and childbirth, and care of the preterm baby. Learn more about where and when preterm births are occurring. For more information about the report, click here. Download the full report. Read the action plan. The report also outlines how preterm birth can be addressed along the continuum of care–starting with interventions that meet the health needs of women before they even become pregnant, the needs of women during pregnancy and childbirth, as well as the health needs of newborns.Preconception care has, until recently, been a weak link in the continuum of care. Providing care to women and couples before and between pregnancies (interconceptioncare) improves the chances of mothers and babies being healthy, and awareness is growing. Preconception care may be defined as “any intervention provided to women and couples of childbearing age, regardless of pregnancy status or desire, before pregnancy, to improve health outcomes for women, newborns and children” (Bhutta et al., 2011a)… ShareEmailPrint To learn more, read: The report goes on to detail the scope of the problem.Over 60% of preterm births occur in Africa and South Asia. The 10 countries with the highest numbers include Brazil, the United States, India and Nigeria, demonstrating that preterm birth is truly a global problem. Of the 11 countries with preterm birth rates of over 15%, all but two are in sub-Saharan Africa. In the poorest countries, on average, 12% of babies are born too soon compared with 9% in higher-income countries. Within countries, poorer families are at higher risk… Learn more about why preterm birth matters. The report wraps up with a detailed call to action that outlines next steps for the global health community–calling on program implementers and researchers alike, health professionals working all along the continuum of care–to consider how their work might contribute to reducing the burden of babies who are born too soon.All partners are invited to join this global effort for preterm birth, which is linked closely to the health and care of women and girls, as well as to child survival and global development. Much is being accomplished by individual partners, and each has a unique role to play. By pooling our efforts collaboratively and transparently, with each organization playing to its strengths, our shared goal, as epitomized in Every Woman Every Child, can be realized — a day when pregnancies are wanted and safe, women survive, babies everywhere get a healthy start in life, and children thrive…